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Content Marketing
B2B Storytelling Frameworks: Crafting Compelling Narratives
A B2B storytelling framework is a structured approach or outline used to craft a compelling narrative. Here are a few of the most effective frameworks.
Jenna Alburger
Last Updated:
January 2, 2024
•
9
min read
Content Marketing
Create a Compelling One-Pager: 5-Step Method
A one-pager is a single-page document that presents key insights to aid in swift decision-making. Here's how to write and design a good one.
Jenna Alburger
Last Updated:
August 10, 2023
•
8
min read
Content Marketing
Copywriter vs. Content Writer: 7 Key Differences
A copywriter's goal is to sell and persuade. A content writer's goal is to build trust. Learn 7 key differences between a copywriter and a content writer.
Jenna Alburger
Last Updated:
June 15, 2022
•
6
min read
Content Marketing
Best Practices for Using Stock Photos in 2024
There are some important do's and don'ts to be aware of when using stock photo websites. Here are some best practices for using stock photography.
Guest Author
Last Updated:
February 1, 2022
•
6
min read
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